RocketShip HQ's Shamanth M. Rao iOS 14 & IDFA Deprecation How App Marketers Must Adapt




App Marketing by App Masters show

Summary: <p>This week's guest is <a href="https://www.linkedin.com/in/shamanthrao/%20">Shamanth M. Rao</a>, the CEO &amp; Founder at <a href="https://rocketshiphq.com/%20">RocketShip HQ</a>. His team partners with fast-growing companies to help them grow faster. We offer <a href="%20https://mobileuseracquisitionshow.com/">mobile user acquisition services</a> that help our clients hit their growth &amp; profitability goals in a capital-effective manner.  </p> <p><a href="https://rocketshiphq.com/blog/what-is-an-effective-mobile-user-acquisition-strategy-for-an-indie-developer-with-a-limited-budget/%20">https://rocketshiphq.com/blog/what-is-an-effective-mobile-user-acquisition-strategy-for-an-indie-developer-with-a-limited-budget/ </a><a href="https://mobileuseracquisitionshow.com/episode/how-to-win-with-user-onboarding-with-samuel-hulickfounder-at-useronboard/">https://mobileuseracquisitionshow.com/episode/how-to-win-with-user-onboarding-with-samuel-hulickfounder-at-useronboard/</a></p> <p><strong>Topics Covered:</strong></p> <ul> <li> <strong>02:23</strong> - iOS 14 and IDFA</li> <li> <strong>06:00</strong> - The impact on Facebook Ad targeting with IDFA</li> <li> <strong>06:52</strong> - XX Ways to adapt to IDFA</li> <li> <strong>09:43</strong> - Apple's solution to IDFA (sKadnetwork)</li> <li> <strong>12:36</strong> - What is performance marketing exactly?</li> <li> <strong>15:33</strong> - Oomph: Kickboxing App Audits</li> <li> <strong>26:54</strong> - Warrior Training Finder App Audits</li> <li> <strong>36:57</strong> - Do you guarantee that the ROI is greater than the investment?</li> <li> <strong>39:24</strong> - HabitFlow App Audits</li> </ul> <p>Get our greatest growth hacks to increase downloads &amp; revenue: <a href="http://www.appmasters.com/training">http://www.appmasters.com/training</a></p> <p>***************</p> <p><a href="https://www.appmasters.com/youtube">Join us live every Friday at 9am PST on YouTube!</a></p> <p>Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue.</p> <p><a href="https://www.appmasters.com/audit">Get your app audited.</a></p> <p>***************</p> <p><strong>SPONSORS</strong></p> <p>B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at <a href="https://b7dev.com/">B7Dev.com</a>.</p> <p>Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at <a href="https://checkaso.io/?utm_source=appmasters&amp;utm_medium=podcast">checkaso.io</a>.</p> <p>***************</p> <p>Follow us:</p> <p>YouTube: <a href="http://appmasters.com/youtube">AppMasters.com/YouTube</a><br> Instagram: <a href="https://www.instagram.com/stevepyoung/">@stevepyoung</a><br> Twitter: <a href="https://twitter.com/stevepyoung">@stevepyoung</a><br> Facebook: <a href="https://www.facebook.com/AppMastersCo/">App Masters</a></p> <p>***************</p>