Summary: The sales process, whether you love it or hate it, isn’t about you. It’s about the client. Sales coach Nikki Rausch says there is a right way to engage the client and close the sale. In this episode we learn: - sales is something you do with a client, not to a client - how to prepare yourself for the sales process - dog calling vs. cat calling energy - a 5-step process for sales - most people will not make a decision to hire you, unless you ask them - issue a final invitation for the client to buy It’s time to take control of your business. Become a member of Business of Design®, today: https://businessofdesign.com/?ref=2&campaign=podcast
