Summary: We explore Facebook pulling back its mandated use of Campaign Budget Optimization for ads and the addition of new metrics to the Ads Library with special guest, Gavin Bell. | Learn more about Gavin Bell: mrgavinbell.com | Find show notes: socialmediaexaminer.com/facebook-ad-updates-new-metrics-and-more/?&utm_medium=smmt-podcast-description | Learn more about Becoming Well-Known: socialmediaexaminer.com/d4io
