Making This Your Best Year Ever




Top Secrets of Marketing & Sales show

Summary: As the new year begins, it's a good time to reflect back on the good and the bad. The friends we've made, the people we've lost and what to do next if we want to make 2020 our new best year ever.<br> <br> <br> <br> David:                   Hi, and welcome to the podcast.  Today, co-host Chris Templeton and I will float a few ideas that you can use to make this your best year ever. Welcome back, Chris.<br> <br> Chris:                     Hi David, thanks for having me. Let's talk a little bit about this because I've always thought about it in terms of growth of the economy. When is it ever too much? When do we say, as a business, “Gee, I've got to where I want to be and I don't need to make the year better than the last.” Is that realistic to have those kinds of expectations?<br> <br> <br> <br> <br> Need Help with This?<br> <br> <br> <a href="https://www.topsecrets.com/call/" class="button-style-2 button-style-2-green">Schedule a Call</a><br> <br> <br> David:                   That's a good question. I don't know. I imagine there are people who get to a point where they're doing the type of business they want to do. They don't really feel the need to grow, but even in those situations, if you just want to maintain; you tend to have to have a growth mindset anyway because there're going to be clients that are going to go away. There are going to be clients that go elsewhere, or something happens. So I think in business, if you're going to remain in business, there is always a process that involves thinking in terms of next steps, thinking in terms of advancement, thinking in terms of replacing clients who are no longer with you and that sort of thing. And there are some people who are more motivated than others. There are some who want to start out the New Year and they're like, “Okay, I want to double my business in the next year.”  And there's some people who say, “I'd like to maintain the business I have. I don't really want to grow anymore because I'd have to hire more people.” And it's an individual thing. So for different business owners, for different salespeople, the mindset is going to be different. The approach is going to be different. But just thinking in terms of what does that even mean to me? In other words, my best year ever might not have anything to do with the volume of sales I do. Maybe it has more to do with spending more time with my family. Maybe it has to do with spending more time with my friends. So your best year ever is going to be different than my best year ever, or somebody else's best year ever. And that's going to be part of what we need to identify is: What does that even mean for you? And as they said at the beginning of the podcast, making it your new best year ever. Cause ideally each year we always want our next year to be better than the last. That sounds like an Irish blessing or something. You know, may your next year be better than your last. I don't know. It seems like it should be if it's not, but it's just a good thought. It's the idea that we want our lives to constantly get better and we want things to evolve and continue to grow and become more wonderful.<br> <br> Chris:                     I know this wasn't in what we're going to talk about, but this is why I truly love doing this podcast with you, David, because it's so easy for people to fall into this idea of, well, I'm going to have my best year ever. What, what's that mean? Well, it means I'm going to make more money than I ever did. And you, and what you do is always about a work life balance and I just think it's so important that in this day and age, more than any, we take a little bit of time and make sure that that balance is there.  And you've really done a fine job of consistently making that a priority, and it can be tough to do can’t it?<br> <br> David:                   It can.  I mean, I think some people are more focused on it than others,