Summary: One of our favorite ways to increase attention to our landing pages is by adding scarcity. The psychological scarcity principle states that a limited supply increases the attractiveness of that item. In other words, there is a human tendency to want stuff that is harder to get. 68% of millennial consumers say they would buy something after experiencing FOMO, most often within 24 hours. Join Our Masterclass: www.mbmagency.com/salesclass Use the promo code "PODCAST" to receive $75 Off!
