Greenwashing Examples: Have you Been Duped?




Sustainable Minimalists show

Summary: <br> <br> Greenwashing Examples: Have you Been Duped?<br>  <br> Eco-friendliness is hot right now. It’s in. But marketing teams have their fingers on the pulse and know that consumers increasingly demand green products. So they tout misleading claims to sound more eco-friendly than they actually are to – you guessed it! – make a profit. It’s called greenwashing, and consumers are being duped by greenwashing examples including innuendos, imagery and outright lies Every. Single. Day.<br> Corporations want us to believe we can buy our way out of the environmental crisis we’ve made for ourselves, but we can’t. So how do we avoid greenwashed products?<br> On this week’s episode I expose marketers’ dirty secrets with greenwashing examples including how, exactly, marketing teams greenwash to make sales. I’m also offering 4 solid tricks (and plenty of real-life examples) to spot greenwashing in real life, too.<br> Enjoy!<br> * Access this week’s Show Notes <a href="https://mamaminimalist.com/how-to-avoid-greenwashing/" target="_blank" rel="noopener noreferrer">here</a>.<br> * Like what you hear? Please leave a review! <a href="https://podcasts.apple.com/us/podcast/the-sustainable-minimalists-podcast/id1329830361" target="_blank" rel="noopener noreferrer">On the Apple Podcasts app</a>, hit the Library tab, scroll allll the way to the bottom past all prior episodes, then click on the stars to leave a review. (Thank you!)<br> * Join our (free!) community <a href="https://www.facebook.com/groups/134165317219800/" target="_blank" rel="noopener noreferrer">here</a>.<br> * Find your tribe. Sustainable Minimalists are on <a href="https://www.facebook.com/SustainableMinimalists/" target="_blank" rel="noopener noreferrer">Facebook,</a> <a href="https://www.instagram.com/mommyminimalist/" target="_blank" rel="noopener noreferrer">Instagram</a> + <a href="https://www.pinterest.com/mommyminimalist/pins/" target="_blank" rel="noopener noreferrer">Pinterest</a>.<br>  <br>