Summary: <a href="http://brianjpombo.com/you-ryans-toy-review-product-diversity/"></a><br> <br> <br> <a href="http://DreamBizChat.com">http://DreamBizChat.com</a><br> <br> <br> <br> You, “Ryan’s Toy Review” and product diversity.<br> <br> <br> <br> Hi, I’m Brian Pombo welcome back to Brian J. Pombo Live coming to you live everyday today from Grants Pass, Oregon. Here at the headquarters for BrianJPombo.com and today we’re going to be talking a little bit about my friend Ryan. Ryan doesn’t have a public last name. He’s a character of an actor, a person that’s out there in the public eye via YouTube.<br> <br> <br> <br> He started a channel called Ryan’s Toy Review and it took off a couple years ago. It really just boomed and this is after quite a few years of him putting out videos. I think he was two, three years old when he first started his parents, but having toys and having him review what he thought about these toys.<br> <br> <br> <br> They’d buy the toys, bring him home and have him try them out. Well pretty soon it started becoming popular. Toy companies started sending their toys to have them reviewed, giving them free free copies of these toys so that he could try them out on his show.<br> <br> <br> <br> They started making money off the advertising on YouTube. Everything else.<br> <br> <br> <br> It grew and grew and grew until eventually…..so my son’s been a fan for quite a long time of Ryan’s toy review too. To where Ryan ends up getting his own TV show on Nickelodeon or cable network and has tons of merchandise including electric toothbrushes. Like this one here, toothpaste is Colgate.<br> <br> <br> <br> This is a little kid on here. Okay. He’s young. He’s six, seven years old and he’s now everywhere. When it comes to kids of a certain age, you can’t get away from Ryan. And I’m not here to talk about child exploitation or anything.<br> <br> <br> <br> After all I had my son Tyler on here last night. It’s easy to put him in front of a camera, he’s better on camera than I am.<br> <br> <br> <br> I wanted to talk about product diversity though.<br> <br> <br> <br> When you realize who your market is for your products and services, if you’re a business owner, you’ve got products and services out there. When you realize who the market is, it’s more important than what you’re selling.<br> <br> <br> <br> So most of us get into business with the concept of, okay, I really like doing this one thing, or I have an idea for a product. I have idea for a service. I enjoy doing this or I have a knack for doing this.<br> <br> <br> <br> I could probably trade money for this, and it ends up slowly becoming a business. Very few of us start with a type of person and say, okay, now that I’ve gotten to know this type of person, what can I provide to them?<br> <br> <br> <br> Ryan and his parents and his entire organization, I think they have many employees and within this organization making in the millions of dollars.<br> <br> <br> <br> He is one of the top people on all of YouTube and has been for awhile now.<br> <br> <br> <br> Ryan has figured this out or his people have figured this out and that is they found the audience. The audience are children between a certain age and they’re somewhere around Ryan’s age. That audience. Once they found that, then they started producing other channels on YouTube.<br> <br> <br> <br> Channels are the areas that you could put videos out on. So they start a family channel where their whole family is on it, adventures and doing games and doing much more than just reviewing toys. It just their travels, everything else that they do.<br> <br> <br> <br> They started including cartoon characters and puppets and other things...
