Summary: <a href="http://brianjpombo.com/another-new-years-resolution-for-you/"></a><br> <br> <br> <a href="http://DreamBizChat.com">http://DreamBizChat.com</a><br> <br> <br> <br> Another new year’s resolution for you.<br> <br> <br> <br> Hi, I’m Brian Pombo welcome back to Brian J. Pombo Live.<br> <br> <br> <br> Today we’re coming to you live from Clovis, California. Quite a distance from Tracy, where we were last night, but this is a few hours south. This is in the Central Valley right next to Fresno.<br> <br> <br> <br> For those of you who may know a little bit about California, and we are out here today visiting the in-laws for the holidays. So every time I’m out here, or most of the time what I’ll do is I’ll get the wifi password from my mother-in-law and I forgot to do that before she went to bed.<br> <br> <br> <br> So because of that, we ended up with a situation where I had to get out on the road and find a good signal because for some reason in the middle of town, I couldn’t get a good signal on my phone.<br> <br> <br> <br> So here we are, we’re in the middle of a parking lot bringing to you another thrilling addition of Brian J. Pombo Live.<br> <br> <br> <br> Today we’re talking about new year’s resolutions.<br> <br> <br> <br> Yesterday, I gave you a suggestion on a great new year’s resolution to use in terms of your business. I’m not a huge fan of resolutions. They’re a little bit silly to me, especially New Year’s based ones.<br> <br> <br> <br> But if you’re going to do it anyways, you might as well do something that’s going to be profitable for you.<br> <br> <br> <br> So here’s a secondary one on top of setting a really clear annual goal for you and your company. Here’s a second one for you to do.<br> <br> <br> <br> Introduce a new form of marketing into what you’re doing now.<br> <br> <br> <br> Make sure it’s based on who you’re trying to reach. Like we always talk about the one the major things you got to think about in terms of marketing or communicating with either your current clientele or future clientele, future customers.<br> <br> <br> <br> You’ve got to think about who they are and what they’re watching and what they’re paying attention to and what they’re reading and all the areas that media can reach them.<br> <br> <br> <br> You’ve gotta make sure you’re reaching them on the media that matters most to them.<br> <br> <br> <br> So if you’re trying to reach, the retired crowd, you may not find a whole lot of them on Snapchat or Instagram on the same end. You might whole lot more on Facebook. It depends.<br> <br> <br> <br> It really depends on specifically who you’re looking for and where you need to be looking for them.<br> <br> <br> <br> But there’s places people are everywhere. What you have to do is know who you’re going after. If you know that what you already should and you should pay closer attention to that.<br> <br> <br> <br> But once you know who you’re going after, find out another place where you can hit them up.<br> <br> <br> <br> If you have never used video marketing via YouTube. I’m not talking about hard stuff, I’m talking about easy stuff. I’m talking about organic marketing.<br> <br> <br> <br> Maybe you don’t have to pay for it, pay for the production it and put it out there for free. You know, get your material out there in a new spot that you’ve never had it before. And I don’t mean just online.<br> <br> <br> <br> If there’s a way for you to have somebody waving, assigned to bring them to your location. If you have a location based business, then do it.<br> <br> <br> <br>
