How AdvanceB2B Is Breaking Content Barriers in SaaS with Strategic Content Initiatives

Summary: Meet Pinja a Content Marketing Strategist at Advance B2B, where she helps B2B SaaS companies crush their growth goals with customer-obsessed content and brand marketing. In this episode, you'll hear how exactly Advanced B2B has become a leading agency for SaaS content marketing. You'll learn the exact positioning and messaging system that Pinja uses to find killer content, what you need to think about when coming up with your content strategy and why focusing on frameworks can actually hurt your marketing efforts. And finally, you'll learn what Pinja is seeing working well in content marketing moving into 2020. Enjoy!