SEO Blunders: #1




Brian J. Pombo Live show

Summary: <a href="http://brianjpombo.com/seo-blunders-1/"></a><br> <br> <br> <a href="http://DreamBizChat.com">http://DreamBizChat.com</a><br> <br> <br> <br> SEO Blunders, number one.<br> <br> <br> <br> I don’t know how many of these I’m going to come out with, so this is number one.<br> <br> <br> <br> Hi I’m Brian Pombo welcome back to Brian J. Pombo Live coming to you live every day from Grants Pass, Oregon, or at least every day that I’m in at Grants Pass, Oregon.<br> <br> <br> <br> Today I’d like to remind you about DreamBizChat.com if you happen to be a business owner or an executive in the self-reliance field, meaning you have products and services that help people become more self reliant, you’re someone I’d like to talk to.<br> <br> <br> <br> I’d love to get your opinion on a quick little video over at DreamBizChat.com the link is in the description in case you forget the name.<br> <br> <br> <br> Okay, so let’s talk about SEO.<br> <br> <br> <br> In other words, SEO stands for Search Engine Optimization.<br> <br> <br> <br> It’s a mouthful for those of you who aren’t used to that one that, but I learned it very early on in my career.<br> <br> <br> <br> In fact, I started out being self employed in search engine optimization, which basically means I helped business owners get found by the search engines.<br> <br> <br> <br> Let’s see, it must have been 2009 when I first went off on my own. I was already doing some work of that type for an employer and got pretty good at it. <br> <br> <br> <br> So I decided to go on my own and make that employer a client and bring on some other clients and show people how to get found online specifically through Google and so forth and we really focused early on on organic search could because paid search really hadn’t picked up at that point.<br> <br> <br> <br> But now paid search is pretty useful.<br> <br> <br> <br> I mean you could get found a lot of places by paying Google, by paying other forms of search engines, even things you don’t consider a search engine.<br> <br> <br> <br> Things like Amazon.com and Facebook are search engines in a way and you can get paid to be found there, but I’m not going to get into those details.<br> <br> <br> <br> I want to talk about one of the blunders of SEO and I was talking earlier with somebody who had brought up SEO that they were going to be using to get some attention.<br> <br> <br> <br> It reminded me about all these concepts that I think have gotten lost through time for people who kinda stumbled upon SEO and think that it’s going to be extremely useful.<br> <br> <br> <br> It can be.<br> <br> <br> <br> What I found early on was that a lot of the concepts behind SEO tends to teach traffic as being all the same thing.<br> <br> <br> <br> As long as you can get people come to your website, that’s what you’re after. You just need more numbers, more numbers, more numbers.<br> <br> <br> <br> Well, not all numbers are equal and you’ll be familiar this if you watch any of these or listened to these episodes on a regular basis that not all traffic and it doesn’t matter if it’s people driving by a McDonald’s, not everyone driving by McDonald’s is equal to what McDonald’s is looking for.<br> <br> <br> <br> McDonald’s is looking for the people that are hungry initially and then they’re looking secondarily out of the people who are hungry.<br> <br> <br> <br> People who have been to McDonald’s before are going to be the most likely people to stop at a McDonald’s.<br> <br> <br> <br> Again, people that enjoy fast food or are into the food that they would have are going to be a smaller and smaller audience.<br>