Summary: Tim Ash speaks to the author of Convert! about making every pixel count and getting rid of the clutter. The conversation spans zen-like simplicity, personalizing for each visitor, to geocaching treasure hunts. Related articles across the web The Intersection of Technology and Marketing with Kate O'Neill Modern Content Management Systems with Oli Gardner Merging Direct Response Copywriting with SEO with Heather Lloyd Martin Brain Types Personas with Bryan Eisenberg Performance-based Online Marketing with David Szetela
