Summary: <br> <br> <a href="http://brianjpombo.com/what-is-business-strategy/"></a><br> <br> <br> <br> <br> <a href="http://DreamBizChat.com">http://DreamBizChat.com</a><br> <br> <br> <br> What is business strategy? <br> <br> <br> <br> Hi, I’m Brian Pombo welcome back to Brian J. Pombo Live brought to you by BrianJPombo.com. We’re here in Grants Pass Oregon, the jewel of Southern Oregon. <br> <br> <br> <br> Here in the Orange Office and today we’re going to be talking what is business strategy?<br> <br> <br> <br> Why am I talking about business strategy? <br> <br> <br> <br> Well, because it’s what I do for a living business strategy. <br> <br> <br> <br> I help businesses to help plan what they need to do for the long run to achieve what they want.<br> <br> <br> <br> There’s always difficulty going into this with people because the great fear is that you’re going to make it appear more simple than it actually is. Really, that’s impossible because what I do is extremely simple. <br> <br> <br> <br> I’m just going to give it all away today. I’m going to tell you exactly what it is that I do and show you how, how fundamentally simple it is. <br> <br> <br> <br> That honestly, if you just watched enough of these videos, if you got to see enough of the programs that I have available on my site and took advantage of all the free stuff that I provide, you’d be able to do a lot of this yourself.<br> <br> <br> <br> Because really all I do is change the way your brain works. Because at one time someone had to change the way that my brain worked. <br> <br> <br> <br> Let me start with the concept of an entrepreneur because whether you are a business owner or whether you are an executive of a company, your brain has been trained by the business owner at some point.<br> <br> <br> <br> And most business owners brains work backwards, not from how they should to start the business. <br> <br> <br> <br> They start the business for all the right reasons. It’s like, I want to be my own boss, I want to do my own thing. I’m creative. I want to just be able to express myself, be able to put my ideas out there, be able to produce the products or services that I want and just that is a great spirit to have. It’s a great direction to go in.<br> <br> <br> <br> The problem is during that process, most of us as entrepreneurs, we end up adapting all of these bad habits that go along with it and they become institutionalized. A bad habits like, “Hey if I’m thinking it, if I’m feeling it, it needs to happen and it needs to happen now.”<br> <br> <br> <br> So whether we expected of ourselves to go out and have it done or whether we hire people to go out and do it, everything tends to run off of a whim, off of the feeling of the moment, and you miss a whole lot of the value that comes along with system.<br> <br> <br> <br> System is a boring thing. It runs against most entrepreneurs guts.<br> <br> <br> <br> We want things to run from us on a regular basis and just exude out of us and that’s important. It’s always important to have a vision person at a company. What you also need is an operations person.<br> <br> <br> <br> You need at least one person that can help build a system that can pick up the pieces and run with what the entrepreneur has come up with, with what the visionary has come up with and be able to institutionalize it and make it function properly with purpose.<br> <br> <br> <br> The problem with entrepreneurs is our purpose is of the moment. But a business needs to have a long-term purpose too. There has to be pieces that it’s working towards. It can’t just be the feeling of the moment.<br> <br> <br> <br> So take that to today.
