Summary: There are strategies of when, how, and why to use LinkedIn, Facebook, and Instagram, and Andrea Stenberg is an expert at helping small business owners and entrepreneurs harness them. Good content – including the use of self-produced videos – Andrea explains to host Dean Rotbart, is only part of the equation. More importantly, knowing exactly how to target prospective customers and clients, and how to buy paid messaging, will determine whether even the best content ever gets noticed.
