Summary: <br> <br> <a href="http://brianjpombo.com/one-is-the-deadliest-number/"></a><br> <br> <br> <br> <br> <a href="http://DreamBizChat.com">http:</a><a rel="noreferrer noopener" href="http://DreamBizChat.com" target="_blank">//DreamBizChat.com</a><br> <br> <br> <br> If you get all your business from one media source, one is the deadliest number. <br> <br> <br> <br> Hi, I’m Brian Pombo. Welcome back to the Orange Office. I’m with BrianJPombo.com and this is Brian J. Pombo Live. <br> <br> <br> <br> Today we’re going to be talking about the concept of one being the deadliest number out there. I think that actual quote comes from Dan Kennedy. Don’t quote me on that, but I think it does. Dan Kennedy a marketing genius and the concept is simple. <br> <br> <br> <br> If you are dependent on any one media source for advertising for a publication, then you’re in big trouble. <br> <br> <br> <br> It’s only a matter of time before that comes to haunt you. Okay. When we’re talking business, that’s what we’re talking about. I’m going to get into all that.<br> <br> <br> <br> I’ve got some quick housekeeping to go through. On <a rel="noreferrer noopener" href="http://brianjpombo.com/how-to-get-found-remembered/" target="_blank">yesterday’s episode</a> we discussed Frank Hyman and his book <a rel="noreferrer noopener" href="https://www.storey.com/books/hentopia/" target="_blank">Hentopia</a>. This is an awesome book. If you want to find out more, go back to that episode or go to <a href="http://offthegridbiz.com/frank-hyman-hentopia/">offthegridbiz.com</a> <br> <br> <br> <br> I’ve got an interview that just popped up today with Frank Hyman. He talks all about his book Hentopia and even if you aren’t interested in chickens, okay. If you’re interested in building a business and learning how you can use the writing of books, the speaking at events and so on, so on and so on, to be able to help you build your business. This is a great episode to listen to. These books are fabulous. <br> <br> <br> <br> This is put out by Storey Publishing. Look at the quality, I don’t know if you could see that well from here, but it’s really high end stuff.<br> <br> <br> <br> This is not just some self-published thing. Not that there’s anything wrong with self-publishing, but a story publishing does a great job. This whole book is about how to build habitat from top to bottom, including feeders and everything else for chickens. Even if you’re on…especially if you’re on a budget. <br> <br> <br> <br> So Hentopia, check that out. Frank Hyman, I told you I was going to show you the book. I’ve showed it to you. <br> <br> <br> <br> Also, if you are a business owner or an executive in the self-reliance field, meaning you have products, services, a storyline that encourages people to become more self reliant. You’re somebody I’d like to talk to. Go to DreamBizChat.com. Go and check out the video there. It’s self-explanatory. It’ll give you an idea of what I’m offering and it’s free. It’s completely free.<br> <br> <br> <br> DreamBizChat.com go check it out. <br> <br> <br> <br> Third thing I want to talk about before we talk about this handsome gentleman, we are talking about David and Beth Pruitt who are with <a href="https://www.amp-3.net/" target="_blank" rel="noreferrer noopener">Amp-3.net</a>. A fabulous emergency prep website. <br> <br> <br> <br> We’re going to be talking more about them later. I spoke with them this morning. Got to hang out with them on their,
