Summary: <br> <br> <a href="http://brianjpombo.com/binge-watching-profits/"></a><br> <br> <br> <br> <br> <a rel="noreferrer noopener" href="http://DreamBizChat.com" target="_blank">http://DreamBizChat.com</a><br> <br> <br> <br> Binge-Watching profits. <br> <br> <br> <br> Are you making money off of the binge-watching culture? <br> <br> <br> <br> Hi, I’m Brian Pambo with BrianJPombo.com. Welcome back to the Orange Office in Grants Pass, Oregon. <br> <br> <br> <br> Today we’re going to be discussing this phenomena that a lot of people, it’s been around long enough. A lot of people don’t remember when it wasn’t like this. 10, 15 years ago we were still all focusing on the next big show that was coming up and everyone was watching it on the same night. <br> <br> <br> <br> Why? <br> <br> <br> <br> Because Network Television had everything all lined up and we had must see TV on Thursday Nights on NBC and all the other different nights with their own titles, with a lineup of top shows that the new one came out at the same time. <br> <br> <br> <br> The only people that got to see it ahead of time where people on the east coast versus people on the west coast because of the time difference. <br> <br> <br> <br> Other than that, everyone saw everything at the same time on the same night and if you missed it, you missed it. The only chance you had was of TiVoing it. If you remember Tivo, that was the first chance you actually had to record things in a relatively easy way without having to pull out a VHS cassette and record things. <br> <br> <br> <br> So other than that, everyone saw things when it was scheduled. Everyone saw things not when they wanted to see them, when they were told it was going to be available to see. <br> <br> <br> <br> Nowadays it’s about binge-watching. <br> <br> <br> <br> The whole concept. I mean, I’m sure you’ve heard of it. It kind of came about when as Netflix streaming became really popular and they started putting all of the old TV shows where you could watch the entire seasons or you had new TV shows or online only television shows provided by Netflix, provided by Hulu, provided by Amazon Prime.<br> <br> <br> <br> They started putting these out and people would not just sit and watch one episode of night. They wouldn’t just sit and watch one episode a week. They would go and binge. They’d watch multiple episodes a night, they’d watch it for days on end, the exact same television show. They’d watch it all at once in a great big chunk when they got interested in something they can watch as much as they want, as much as is available of it. <br> <br> <br> <br> And this is something that not all of us have wrapped our heads around because we grew up in a different culture. And even though we know we’re beyond that point now we don’t realize what a huge change this is and what that means to the consumer out there. <br> <br> <br> <br> So are you allowing your people to be able to binge consume your product, binge consume your services, binge consume any form of marketing that you’re putting out there?<br> <br> <br> <br> Because this is where content marketing really comes in handy. So YouTube is one of those places that you can see this happening on a regular basis. I can name two examples off the top of my head. <br> <br> <br> <br> One, what I mentioned yesterday, Adam The Woo, this guy on YouTube, was putting out daily videos. They were daily, unedited vlogs from his life, not as reality TV as you can get him sitting with a cell phone. And putting it out there for everybody to see. Adam The Woo had been putting these things out for a while. <br> <br> <br> <br> When I came across him, I had found him through another YouTuber by the name of Justin Sca...
