Summary: <br> <br> <a href="http://brianjpombo.com/quality-vs-quantity-content-marketing/"></a><br> <br> <br> <br> <br> <a rel="noreferrer noopener" href="http://DreamBizChat.com" target="_blank">http://DreamBizChat.com</a><br> <br> <br> <br> Quality versus quantity in regards to content marketing. <br> <br> <br> <br> Hi, I’m Brian Pombo with BrianJPombo.com and we’re continuing our series of talks on content marketing. <br> <br> <br> <br> Whether you’re doing daily videos, live videos via social media, on Facebook, Linkedin, YouTube. Whether you are doing podcasting, any type of audio marketing, any type of a recorded content that you’re sending out there of any sort. Or blogs, any type of pay per click content. <br> <br> <br> <br> What is better, what should you be paying more attention to, quality or quantity? <br> <br> <br> <br> Should you be super concerned with how valuable is or should you be focused on how much of it you put out there? It’s a little bit of a trick question, isn’t it? <br> <br> <br> <br> You need both. You need quality and quantity. <br> <br> <br> <br> The reason why I bring this up is because Frank Kern, a marketing and advertising specialist, was out there and he had mentioned this just recently and I wanted to kind of give my take on it and it ties in beautifully with the other pieces of content marketing that we’ve been talking about.<br> <br> <br> <br> A few videos ago, <a rel="noreferrer noopener" href="http://brianjpombo.com/binge-watching-profits/" target="_blank">we were talking about a binge-watching</a> and that ties into this. Also the fact that if you have a lot of quantity out there, you give the opportunity for people that just may have just ran across you. <br> <br> <br> <br> They find you a little bit interesting. You give them more to be able to access. More to be able to learn more about you, to get to know, like, and trust you. <br> <br> <br> <br> That’s where the quantity is very valuable, but you have to have valuable content to begin with. So the arguments really about quality and you don’t need anything all that fancy. <br> <br> <br> <br> I’m here in an office that I already use, I don’t rent it out just for this. We’ve got this office we already use. I run a few businesses out of here and it’s a big room.<br> <br> <br> <br> I don’t know if you can tell from the sound. The sound is very echoey in here. If I had my way, I’d be in a smaller office. It would have better sound. I’m not using the direct sound. I’m using my iPhone eight. <br> <br> <br> <br> I’m not using the direct sound off of it. I’ve got a little lapel mic here that I’ve got linked up and going in through via a adapter. This is a lapel mic that’s made for a cell phone video. It goes through an adapter into the iPhone eight. If you know anything about those things, you’ve got to have an adapter. It if you’re dealing with anything regular. So I’ve got that. <br> <br> <br> <br> I’ve got a little tripod and I had to go out and get a little adapter to be able to hold my phone because I’ve got a case on my phone and the normal adapter doesn’t work, but I got that.<br> <br> <br> <br> I got it. It holds my phone, didn’t cost that much, this isn’t a big, expensive, outrageous thing. I ended a couple of lights, that I got extremely inexpensively Chinese made lights off of Amazon.com. And that’s it. <br> <br> <br> <br> And I kind of unfold these things every day. If we’re going to have a talk together from inside the office. Sometimes I do it from outside the office.
