![Business of Architecture Podcast show](https://d3dthqtvwic6y7.cloudfront.net/podcast-covers/000/053/219/small/business-of-architecture-podcast.jpg)
Summary: Are you an architecture firm owner? In today's ArchitectCEO update, you'll discover the parable of the pulled back muscle. Recently I sprained my back while lifting weights. In the past, I've thought the culprit was a weak lower back muscle, but now I know this isn't the case. In today's video you'll discover the true cause of the pulled back muscle, and how the princple I share in today's ArchitectCEO update relates to your success as a small architecture firm owner. If you're a small firm owner and you want to get clients more consistently, you want to free yourself up or transition by creating a self-managed firm, then you may be a good fit for my DREAM Practice Accelerator program. Click here to discover more: http://architectresources.org/jy8b