UP048: Balto // selling sales software to salesmen (feat. David Geiger of TeamDynamix)

Summary: Interview begins: 07:44 Insight begins: 54:30 Debrief begins: 1:06:20 Marc Bernstein is the CEO of Balto. Balto helps sales, service, and accounts receivable reps win as much revenue as possible from every phone call. Teams use Balto's artificial intelligence software to analyze phone calls in real time - live while the call is still happening - and instantly provides reps recommendations on how to communicate as effectively as possible before it's too late. Here’s a preview on what’s in store for you on this episode: Ad: Knowing the right tools for raising capital. (07:06) The recipe for a successful sale (14:17) The story behind Balto (16:24) New sales reps should learn a methodology in order to be successful (59:37) Top advice for sales (1:21:25) How important it is to have a mentor in sales (1:22:16) Things to avoid during sales (1:23:54) Balto was founded in 2017 and based in St. Louis, Missouri. Learn more about Balto: https://www.baltosoftware.com/ -- This episode is sponsored by Taft, Stettinius & Hollister, a full-service law firm known for assisting entrepreneurs across the Heartland. Learn more about or get in touch with Taft: https://www.taftlaw.com/ Follow upside on Twitter: https://twitter.com/upsidefm