Rouleur June Podcast: Phil White and Anna Dopico - the Cervélo Story




The Rouleur Podcast show

Summary: The Rouleur team are joined by Phil White, co-founder of Cervélo, and his wife Anna Dopico - who's written a book about the company's remarkable story. Phil and fellow engineering student Gerard Vroomen started Cervélo in a basement and it grew into one of the most respected brands in cycling. But the pressures of running a rapidly expanding business, financial crises and the - possibly unwise - decision to run their own pro team, led the founders to sell the company. Phil and Anna remember the highs and lows. Plus: which company is making its tyres out of dandelions - and why? And what happened when Stuart Clapp tried to put a cyclist on a thoroughbred racehorse. Spoiler - it didn't end well. WARNING: There's some strong language in this edition, mostly from the presenter, Ian Parkinson. But Stuart joins in as well. You can take the boy out of Essex....<br><hr><p style="color:grey;font-size:0.75em;"> Hosted on Acast. See <a style="color:grey;" target="_blank" rel="noopener noreferrer" href="https://acast.com/privacy">acast.com/privacy</a> for more information.</p>