FL283 – Sales Funnel Strategy from Optin to Pitch




The Flipped Lifestyle Podcast show

Summary: <br> In today's episode, we help Kevin develop a sales pitch for his online membership.<br> FULL TRANSCRIPT<br> Jocelyn Sams: Hey, y'all. On today's podcast, we help Kevin develop a sales pitch for his online membership.<br> <br> Shane Sams: Welcome to the Flipped Lifestyle Podcast, where life always come before work. We're your hosts, Shane and Jocelyn Sams. We're a real family that figured out how to make our entire living online, and now we help other families do the same. Are you ready to flip your life? All right, let's get started.<br> <br> Shane Sams: What's going on, everybody? Welcome back to the Flipped Lifestyle Podcast. It is a beautiful sunny day here in Kentucky, and we are super excited to welcome back a former guest on the Flipped Lifestyle Podcast, a long time member, one of our moderators, and last year's Flip Your Life Member of the Year, Kevin DePew. Welcome back to the show, man.<br> <br> Kevin DePew: Hey, thank you. Very excited to be here.<br> <br> Jocelyn Sams: Member of the Year.<br> <br> Shane Sams: The Member of the Year. We're gonna talk about that. We're gonna talk about that in a minute, though.<br> <br> Kevin DePew: I'm surprised by that, yes.<br> <br> Jocelyn Sams: Yeah, it was really exciting. We presented Kevin with a special award at last year's live event, and we got to meet him in person for the first time. And it was just a really, really great time. We're gonna get into that just a little bit more in a few minutes, but before we talk about all that, let's get into a little bit about you, for people who maybe have not listened to your other podcast or don't know you. Tell us a little bit about you, your background, and what you do online.<br> <br> Kevin DePew: Yeah. My name is Kevin. I am been doing this online business thing for a little while, I'd say a little over two years we've been doing <a href="https://www.relaxandlearnguitar.com/" target="_blank" rel="noopener">relaxandlearnguitar.com</a>, we being my wife Vicky, who helps me a lot with this now. We are empty nesters, have had many, many years in corporate America, working with various jobs, mostly with families and children. Vicky worked with seniors for awhile. And I about three years ago just heard you guys on, I think, Pat Flynn is how I found you guys, and the tractor story, and I just kind of from there went, "This is amazing. I think this is something I need to look into." Started listening to your podcast, joined your membership, and it's been fantastic. It's been life changing, honestly. It's been really good.<br> <br> Shane Sams: That's awesome, man. I love to hear that. I love people who like, I literally know every minute of their story online, because I feel like I know everything you've ever done.<br> <br> Jocelyn Sams: And it's kind of hard not to just jump right in, because we already know all these things about you, but I just want to make sure that the listeners know how cool of a person you are.<br> <br> Shane Sams: When you joined the community, remember you had some crazy other idea?<br> <br> Kevin DePew: Yeah, the guitar thing is probably idea number four or five.<br> <br> Shane Sams: What was the thing you were doing when you first came in, though?<br> <br> Kevin DePew: Oh, gosh, it was either a combination of time management or creativity or ...<br> <br> Jocelyn Sams: Yes.<br> <br> Shane Sams: Yeah, it was something about the creativity thing, and I remember you posted in the forum one day, and you were like, "What do you guys think?"<br> <br> Jocelyn Sams: We're like, "No."<br> <br> Shane Sams: I'm like, "Kevin, man, I don't usually say this, but this is awful. This is terrible. You don't even seem like you like this. What are you doing, man?" Then I remember specifically asking you in the forums, though, "Dude, what do you want to do? What do you want to do?