Summary: Learn the tips and tricks to scoring free publicity for your business or brand without wasting time or money. Heather Saffer shares the secrets your competitors won't tell you and publicists don't want you to know. Heather Saffer is the founder of Dollop Gourmet; a better-for-you frosting brand sold in thousands of major retail stores. Heather is a winner of Food Network's Cupcakes Wars and author of two bestselling cookbooks. Heather has been featured on Shark Tank, QVC, Forbes, Huffington Post, Oprah.com, and People Magazine. Today's show is sponsored by Audible.com. Audible.com is a leading provider of spoken audio entertainment and information. Listen to audiobooks whenever and wherever you want. Get a free book when you sign up for a 30-day free trial at audibletrial.com/businessgrowth.
