How Fomo's Culture of "Creative Risk Taking" Grew a $1.3MM+/ARR Brand




SaaS Breakthrough show

Summary: Meet Ryan Kulp, the founder of Fomo, a social proof marketing platform. Ryan is a self-taught developer, musician, and blogger with a new book "Fitness for Hackers". In this episode, you'll find out how Ryan acquired a small app and the marketing initiatives that took them from a few hundred users to over 5,500. You'll learn why building a brand may be the main differentiator for SaaS apps of the future and how Fomo has been getting brand love. You'll also learn about the creative risks that are the powerhouse growth initiatives for Fomo and how to have different ideas. And finally, you'll hear about the hard lessons that Ryan has learned along the journey. This is truly an incredible episode, with lots of ideas you can easily implement. Enjoy!