Summary: <p>It's been a busy week at LHA headquarters. Our latest online class, <a href="https://classes.laurahornart.com/p/abstract-adventuring/">Abstract Adventuring</a>, went live and we released our first ever <a href="https://www.laurahornart.com/limitededitionprints/">limited edition prints</a>. With two launches in one week, it was pretty clear what this podcast was going to be about. We are talking about LAUNCHING!</p> <p>I'll admit, over the past 12 months, we've really had to bring ourselves up to speed in this area. A launch isn't a step that you tag onto the end. It's a journey where you get to know your audience, build their trust and generate excitement about what it is you are creating. And when I say excitement, I mean full on happy dance (yay, it's launch day) excitement.</p> <p>So how do you do that? Well, we have an idea or two and we are sharing them here in Episode 26! </p>
