Summary: To sustain the work we do as creatives, we must learn to sell ourselves and our services. That isn’t always easy for us “non-selly” types. Fortunately, there are some simple sales strategies that we can use immediately. In this episode we learn: - actionable sales strategies to close the deal - when we help customers visualize the outcome, it’s easier for them to buy - clients are not buying furniture and fixtures, they are buying the outcome you provide - to remind a potential client why they phoned you, ask them what about your work resonated with them - creating a win-win situation involves assertiveness - it’s not possible to sustain yourself if you are not earning a living - it’s possible to work really hard and make little or no money - if you are too busy it’s a great time to raise your rate - identify your own money baggage It’s time to take control of your business. Become a member of Business of Design®, today: https://businessofdesign.com/?ref=2&campaign=podcast
