Summary: Bill Troy joins me to provide a different marketing perspective that will wow your audience and help you build real business relationships and growth. He shares highlights from his new book CLICKSAND. Bill is an author, speaker, Inc. 500 CEO and a natural-born contrarian who, for 25+ years has helped global brands like Sony, Disney, and Nestle see the world from a different perspective. As CEO of Civilis Marketing, Bill and his team help companies initiate and nurture relationships that drive business growth without resorting to high-pressure, high-volume automated techniques. Bill’s crusade is to rid the world of the garbage that floods our inboxes and help business owners avoid or escape the Clicksand trap with honest, authentic marketing. Today's show is sponsored by Audible.com. Audible.com is a leading provider of spoken audio entertainment and information. Listen to audiobooks whenever and wherever you want. Get a free book when you sign up for a 30-day free trial at audibletrial.com/businessgrowth.
