Summary: There are a number of initiatives that have been put in place to grow the game of golf, but nobody seems to be driving it quite like TopGolf. With the acquisition of Protracer, now called TopTracer, the corporate philosophy has shifted beyond the entertainment goals of TopGolf facilities. With TopTracer Range, the access to data and shot tracking is now expanding to local driving ranges. With more TopTracer on TV, the shift in technology in the sport is real. Ani Mehta discusses all initiatives.
