#1700 Is consulting just a distraction from the software you really want to build?




Startup Stories - Mixergy show

Summary: Today’s guest had a goal for growing his company to $50M in revenue. In the beginning no investor believed in him enough to back him. So he earned the money he needed by doing consulting work. Did he hit his goal? We’ll find out. Larry Kim is the founder of WordStream is software for search engine and social media advertising. <p><a href="https://mixergy.com/interviews/wordstream-with-larry-kim/"><img src="https://mixergy.com/interviews/wordstream-with-larry-kim/?get-twitter-card=true&amp;" alt="" class="alignnone size-full"></a></p><p>Larry Kim is the founder of WordStream, a software for search engine and social media advertising.</p> <strong>Sponsored by</strong><br><p><a href="http://www.toptal.com/mixergy" rel="nofollow">Toptal</a> – If you’re having trouble finding developers, Toptal is a network of elite pre-vetted software developers. You tell Toptal what you’re looking for, they search their network for the best people, they test the candidates, and then they present you with only the candidates who meet your individual needs. Once you pick someone you can start work with them the next day. They offer a no-risk trial period. Go to <a href="http://www.toptal.com/mixergy" rel="nofollow">Toptal.com</a>. Get the best of the best right now.</p> <hr> <p><a href="http://www.activecampaign.com/mixergy" rel="nofollow">ActiveCampaign</a> – Improve your marketing &amp; sales processes by upgrading to an automated platform. Start sending follow-up that adapts to your customers’ behavior so you are sending the perfect message at the perfect time. You’ll have happier customers and higher conversions. See why over 150,000 marketers use ActiveCampaign to create intelligent marketing that gets better results.</p> <p>If you’re with one of their confusing competitors and you want something new, you owe it to your business to check out <a href="http://www.activecampaign.com/mixergy" rel="nofollow">ActiveCampaign</a>.</p> <p>More interviews -&gt; <a href="https://mixergy.com/moreint" target="_blank">https://mixergy.com/moreint</a><br> Rate this interview -&gt; <a href="https://mixergy.com/rateint" target="_blank">https://mixergy.com/rateint</a></p>