How Cyclr Carved Out a Unique space in the Marketplace Using Live Events and Partnerships

Summary: Meet Daniel Twigg, the marketing manager at Cyclr, an integration platform for SaaS. Daniel is a "Jack of all trades" digital marketer, with over 9 years experience working in B2B marketing in areas including tech and IoT. In this episode, you'll hear exactly what Cyclr has done to find product-market fit and the early stage pivot that changed their business. You'll find out how they use direct partnerships and reach out for validation and direct revenue growth early on. Finally, you'll learn about the SEO and awareness driven content that Daniel helped create and how Cyclr uses a unique system for it and their live events strategy and what worked at SaaStock. Enjoy this episode!