Valley View: Face of the NFL? Saquon Barkley leads new age of athletic brands (Episode 29)

Summary: Being a high-profile athlete is as much about your game as it is about your brand. It seems Saquon Barkley, the Lehigh Valley-native-turned Penn State football star running back, is taking this into his own hands as he promotes himself as a No. 1 draft pick in the NFL. What does this mean for him, for the NFL, and for media access to his story? And where does he fit into Lehigh Valley history of NFL draft picks? Our experts, longtime sports reporters Mark Wogenrich and Keith Groller, weigh in on Barkley's NFL prospects and whether he could really become the next "Face of the League." Valley View is a production of The Morning Call in Allentown, Pennsylvania, and is sponsored by the Lehigh Center for Clinical Research. Music in this episode is by Ty Frankel, Moritz Schmittat, Huw Jones and Sam Brown.