Swizzle A Start-Up Story with Nick Szabo EP78




The Social Strategy Podcast: Online Business | Social Media Strategy | Networking | Vernon Ross show

Summary: <a href="http://vernonross.com/78"></a><br> <br> Running at full speed and jumping to the next building across the rooftops.  Would you do This?  My next guess would totally do this in a heartbeat and has.  This fearless quality is one of the many things that sets my next guest Nick Szabo apart.  Jump to as Nick the COO of Swizzle shares how taking risks not only applies in parkour but also in business.<br> Pretty exciting right?  Well, that's the start-up scene in St. Louis, it's been exciting and is getting a ton of attention and with good reason.<br> Companies like Swizzle and entrepreneurs like Nick Szabo ( A St. Louis Native) understand what St. Louis has to offer that other major cities can't match.  Let's put it this way Swizzle reads the internet and tells you how people feel about your brand.  #PowerfulStuff<br> Click read more to jump right into our conversation<br> <br> Here are the highlights of my conversation with Nick:<br>   The origin story behind   how Swizzle got started, and their ability to pivot has them rubbing shoulders with the big players in the industry.<br>       Nick shares his journey from being a kid with a dream of being a veterinarian; to switching to marketing and sales mid-college; exploring real estate, and finally making it to South Korea and where he joined Swizzle.<br>     It's easy to lose who you are and what your companies story is when partnering with big names such as IBM, Nick share how Swizzle remains true to its story and it's brand identity.<br>       : The buzzword of the day is influencer marketing.  Nick gives rock-solid advice on what to look for if your company searching for an influencer and how to approach them appropriately.<br> It Takes Funding, Let's Find Out How To Get It<br>     : We explore how Swizzle got funded and how the are continuing to raise money in Asia.   This gets really interesting when we get into the culture differences of how business is done in Asia vs the US.  It's not what you think.<br> <br> *      : The two types of sales — quick sales and long sales – and how relationship-building can be essential in this field.<br> *    : Nick shares how taking risks not only applies in parkour but also in business.<br> *        : Being a father, about his hobbies and why it’s important to have an outlet and do something you enjoy outside of your business to avoid burn-outs.<br> <br> Great advice from Nick:<br> <br> <br> *       If you are solving a problem for an audience, chances are, you have a string of people waiting for it.<br> *       There’s a big connection between taking actual physical risks and taking risks in your business.<br> <br> How to Connect With Nick Online:<br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> <br> The Book is Here<br> My new book published by Morgan James Publishing – Master Your Message is available at a fine bookseller in your neighborhood! Check out the book here: <a href="http://amzn.to/2hDvTPL">Master Your Message – The Guide to Finding Your Voice in Any Situation</a><br> **2019 Update ** Podcast Are On Fire<br> Podcast have taken off over the past couple of years and now is the time to get started! I've  helped thousands of podcasters get started and have produced shows that have gone from Zero to One Million Downloads in 24 months!<br> I've worked with several podcast host so I recommend two based on experience and working with the teams. <br> <a href="http://create.blubrry.com/resources/podcast-media-hosting/?code=Ross">Blueburry</a> – A solid hosting company that integrates with your WordPress site. Easy setup and fast dependable US based servers. Just click &gt; <a href="http://create.blubrry.com/resources/podcast-media-hosting/?code=Ross">30 Days Free</a> to get started.