Summary: Business of Sport. We spoke to retired South African kick-boxer Andrew Thomson who is in a legal battle with basketball star Lebron James over the trademark “King James” which Thomson has registered and uses for his sportswear brand. Branding, marketing and Image rights expert Steward Masela also joined the conversation. Later we heard from The Sports Trust and about their incredible work they’re doing, giving back to disadvantage communities, Carol Crowford was our guest.
