FL248 – We help Court plan his organic content strategy for his youth sport coaching website




The Flipped Lifestyle Podcast show

Summary: <br> <br> In today's episode, we help Court plan his organic content strategy for his youth sport coaching website.<br> <br> FULL TRANSCRIPT<br> <br> Jocelyn: Hey you all. On today's podcast, we help Court take his youth sport coaching business to the next level.<br> <br> Shane: Welcome to the Flipped Lifestyle Podcast, where life always comes before work. We're your hosts Shane and Jocelyn Sams. We're a real family that figured out how to make our entire living online, and now, we help other families do the same. Are you ready to Flip Your Life? All right. Let's get started.<br> <br> Shane: What's going on everybody? Welcome back to the Flipped Lifestyle Podcast. It is great to be back with you again today as we talk to another member of the Flip Your Life community, and I'm really excited about this interview because this is a guy after my own heart. This is a coach.<br> <br> Jocelyn: Is there something I should know?<br> <br> Shane: A sports coach ... No! Stop saying that. No, no. I mean we're just attuned in our souls in the sports coaching world, Jocelyn, because my heart is only for you, baby. All right, in our podcast today, we want to welcome Court. Court, welcome to the show, man.<br> <br> Court: Hey, thanks guys. This is really an honor to be here. I really appreciate it.<br> <br> Jocelyn: We are excited to talk to you today. We know a lot about the coaching world. We have been sports coaches-<br> <br> Shane: Oh, so deep into it. So deep into it.<br> <br> Jocelyn: Sports coaching wives for a long, long time before we started doing online business, so we totally get it. So tell us a little bit about you, your background, and how you got started with your website.<br> <br> Court: Yeah, so real quick, I grew up playing sports. I played everything. If it had a ball. I played basketball, football, baseball, golf, and when I went to college, I went to Kansas State University and had an opportunity to work with the football team there, and I started as an equipment manager, and I worked up to being a student assistant coach. And I really had a passion for that, and I thought that's what I wanted to do after graduating, but I think Shane kinda what maybe you discovered. The pay was not good-<br> <br> Shane: No, it was not.<br> <br> Court: And I knew I was gonna have to move all over the country. Didn't wanna do that, so I decided to, my undergrad degree was in education, so I became a English and Journalism teacher and I coached football and track for about 13 years. And then about five years ago, I went through a divorce and I realized spending time with my kids, I was spending more time coaching. Practice was going until 7:30 every night, and then my kids were already in bed. Or on weekends I was working all weekend and I wasn't able to spend time. So I stepped away from coaching, stepped away from teaching, and took a new job in the business world doing social media. So I really have a background there in marketing and social media.<br> <br> Court: And then when I started coaching my kid's kindergarten soccer team a couple years ago, I said, this will be easy. I've coached high school. I've coached college. This will be no problem at all. And I realized it was a whole different world, and I'm sure you've probably experienced the same thing. So that's what led me to, I said, other moms and dads need support and help to figure out how to coach their kid's teams. So that's what kind of led me to come up with this idea to start youthsportscoaches.com.<br> <br> Shane: Awesome. Yeah, and it's funny, your story is so-<br> <br> Jocelyn: I'm wondering if you guys are the same person.<br> <br> Shane: I know, right? It sounds so familiar, and because I look back at our journey and where we are now compared to where we've been in the last 15 years, right? And there were really two things that happened to us that I think star...