Strategy: Jay Baer on Word of Mouth, the 80/20 Rule and Growth – BTTDL244




Beyond the To Do List show

Summary: Jay Baer, CSP, CPAE has spent 25 years in digital marketing and customer experience, consulting for more than 700 companies during that period, including 34 of the FORTUNE 500. His current firm – Convince &amp; Convert – provides word of mouth, digital marketing, and customer experience advice and counsel to some of the world’s most important brands.<br> His new book, <a href="http://bit.ly/welcometotalktriggers" target="_blank" rel="noopener">Talk Triggers</a>, is the complete guide to creating customers using strategic, operational differentiators that compel word of mouth. In the best companies, the customers do the marketing. Talk Triggers is the instruction manual for making businesses grow with customer conversation.<br> Mentioned in this episode:<br> <br> * <a href="http://bit.ly/welcometotalktriggers" target="_blank" rel="noopener">Talk Triggers </a><br> * <a href="http://beyondthetodolist.com/brainfm" target="_blank" rel="noopener">Brain.fm</a> – Try it FREE and get 20% off your first year with promo code ‘beyond'<br> * Myro – Get 50% off your first order and get started today for just $5! Visit <a href="http://mymyro.com/beyond" target="_blank" rel="noopener">mymyro.com/beyond</a> and use promo<br><br> code ‘beyond'<br> <br>  <br>