Summary: A business owner's core beliefs around cybercrime impact how they respond to the risk. Typically, these responses are motivated by fear and result in buying a bunch of software and services from well-known brands or from IT service companies the owner is already doing business with. Adam Anderson joins us to offer realistic ideas for dealing with it security. Adam is a long-time small business owner who also happens to be one of the leading authorities on small business cybersecurity. This serial entrepreneur is also an author, writing several books on cyber security and cyber crime to help other business owners understand and navigate the digital world. Adam is on a mission to help fellow business owners find the answer to the question, “Should I even care about cybersecurity?” His newest book, The Monster Within, shows business owners that cybersecurity isn’t something reserved for only the nerds in Silicon Valley - we all have a stake in this. Visit elementsecuritygroup.com/AYBG to get some great information. Today's show is sponsored by Audible.com. Audible.com is a leading provider of spoken audio entertainment and information. Listen to audiobooks whenever and wherever you want. Get a free book when you sign up for a 30-day free trial at audibletrial.com/businessgrowth.
