Summary: In this episode we are going to talk about the best things you can do with your Advanced Reader Copies of your book …<br> Show Notes<br> <br> What are ARCs? They’re not only for traditionally published authors …<br> <br> * Host a contest with KingSumo to give away 10 copies of the book. <br> <br> Use it to build your email list, I can help you with this. I have an unlimited license of the WordPress version of KingSumo. This should be good for several hundred new email subscribers.<br> <br> * Host a GoodReads Giveaway to Give Away 10 Copies<br> <br> This will cost a couple hundred dollars but it will help drive GoodReads reviews and get your book attention on GoodReads.<br> <br> * Send copies to high profile and relevant bloggers. <br> <br> You want to send them to Bloggers with an Alexa score lower than 1,000,000. The lower the better. You can find the Alexa score of a blog with <a href="https://chrome.google.com/webstore/detail/alexa-traffic-rank/cknebhggccemgcnbidipinkifmmegdel?hl=en">this plugin</a>. Query the blogger first on Twitter to see if they want a copy. <a href="https://www.alexa.com/siteinfo">https://www.alexa.com/siteinfo</a><br> <br> * Send them to Journalists<br> * Ask Your Launch Team to Recommend Influencers <br> <br> Someone in my launch team sent out 20 copies of my book to journalists and this turned into 5 interviews and mentions. YouTube!<br> <br> * Send signed copies as personal thank you’s to launch team folks who go above and beyond the call of duty. <br> <br> A personal thank you can be a powerful thing.<br> <br> * Give a Signed Copy to Your Patrons<br> <br> Make an announcement that everyone who becomes a $10 Patron before the book comes out will get a signed copy of your book. Even if you have to buy it yourself, it’s still worth it. These people give you $120 a year.<br> <br> * Allow Pastors (If your book is a spiritual read)/Influencers to Request a Free Copy on Your Website<br> <br> Pastors and other influencers get free books in the mail every week that they never read. So instead of spamming those people, add a gravity form to your website where they can request that you send them a free copy. Then mention this form on your website. On the form, require them to put the URL of their website so you can validate they are a real pastor of a real church and/or a true influencer. I can help you with the form.<br> Featured Patron<br> <a href="https://amzn.to/2BYIAjp">Driver Confessional</a> (Affiliate Link) by <a href="http://www.sabbaticalofthemind.net">David L. Winters</a><br> A Christian ride-share driver lands in hot water with the Russian mob. Antonio and his cop brother must solve a murder before it’s too late.<br> Sponsor:<br> <a href="http://www.mybooktable.com">MyBookTable</a> is a way to quickly and easily build an online bookstore on your WordPress website. Use it to rank #1 on Google for your book and to boost your book sales on sites like Amazon and Barnes and Noble. Get it free at MyBookTable.com. Novel Marketing Patrons save 25% on MyBookTable Pro. <a href="http://www.mybooktable.com">www.mybooktable.com</a>.<br> Transcript<br> Announcer: [00:00:01] This is Novel Marketing the show for novelists who aren’t necessarily fond of marketing but still want to become best selling authors.<br> Thomas: [00:00:09] Episode 155<br> Jim: [00:00:11] I’m James L. Rubart. But you can call me Jim.<br> Thomas: [00:00:14] I’m Thomas Umdstattd Jr.<br> Jim: [00:00:16] And in this episode what we want to talk to you guys about is ARC’s …advanced reader copies and how you can use those in a way that is going to get you more readers.<br> Thomas: [00:00:28] And we want to talk about what is an arc. Maybe you haven’t heard of this or is that only something that traditionally published authors do … and it’s not.
