What Shoppers Want: Salesforce and Publicis.Sapient Research on Marketing Smarts [Podcast]
![Marketing Smarts from MarketingProfs show](https://d3dthqtvwic6y7.cloudfront.net/podcast-covers/000/039/631/small/marketing-smarts-from-marketingprofs.jpg)
Summary: Heike Young of Salesforce and Hilding Anderson of Publicis.Sapient share some surprising findings from new research on what shoppers want, based on a survey of 6,000 consumers and 1.4 billion e-commerce visits.