Eureka 111: Tend




Monocle 24: The Entrepreneurs show

Summary: Marco Abele is the founder and CEO of Tend, a Zürich-based digital platform focused on “life-enriching investment”. Driven by blockchain, Tend allows investment in luxury assets through co-ownership, such as shares in high-end sports cars, homes, vineyards and whiskey collections. Abele’s track record in finance means he knows how to create wealth for his clients – and now he’s launched a platform to encourage them to enjoy investment.