![Intercom on Marketing show](https://d3dthqtvwic6y7.cloudfront.net/podcast-covers/000/084/352/small/intercom-on-marketing.jpeg)
Summary: When you ask people what product marketing is, the first thing that comes to mind is usually product launches. This is a fundamental misunderstanding of the role of product marketing. Launches are the beginning of a process, not the end. Only after launch do you learn what’s working, what’s not and how you can iterate quickly from there. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.