Summary: Every business is a data business. But not every business uses their data to solve business problems and compete more effectively. Nancy Hensley, Chief Digital Officer in IBM Analytics, joins us on this week’s podcast to discuss digital transformation and how you can use data and analytics to find the right product-market fit. Learn how to build not just your product but also rich user and client experiences. Nancy shares examples of companies doing this well, such as Instagram, and how to get started.
