Episode 10 - Matthew Pryor CEO/CTO, Observant — Chair, Rocket Seeder




Bushtech - Agtech So what? show

Summary: In this episode, you'll hear from Matthew on: * The journey from Silicon Valley entrepreneur to working with researchers and industry to launch an agtech startup in Australia that was eventually acquired * The importance of failure in any startup's story, and why a celebrating failures is so critical * Tips for current and aspiring agtech entrepreneurs on service models, international expansion, customer breadth vs depth, and scaling hardware operations * Opportunities for producer-led innovation and producer + entrepreneur collaborations The importance of adopting a global perspective on agtech, and acknowledgement that agtech, though highly related to our food and fiber production systems, is a distinct industry with billions of dollars of potential * Acquisition myths...and what happens after an exit!