SFFMP 164: 2018 Marketing Predictions, Our Author Resolutions, and When to Advertise What

Summary: Happy New Year! The guys chatted amongst themselves on today’s show, talking about some of their predictions of where book marketing is going in 2018 (what’s making a return and what’s falling by the wayside?) and some of their own author resolutions. They also covered a number of listener questions on topics such as whether to advertise later books in