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Summary: On Episode 45 of the P.T. Entrepreneur Podcast, I catch up with Steve Sudell who is the creator the Neck Hammock to talk about using his knowledge as a PT to create a product. Some of the topics we cover are: * How Steve productized his PT knowledge * The process of creating a product from scratch * How to fund the build of the product without taking on investors * How to manage physical product stock levels & distribution while maintaining cash flow http://www.prehab2perform.com/ http://www.theneckhammock.com/