![Digital 22 studios show](https://d3dthqtvwic6y7.cloudfront.net/podcast-covers/000/077/000/small/inbound-after-hours.jpg)
Summary: This week we chat about the importance of creating personas and why they are a critical foundation to your marketing strategy. We’ll discuss how to overcome challenges when creating personas and give you advice on how to overcome them.
Summary: This week we chat about the importance of creating personas and why they are a critical foundation to your marketing strategy. We’ll discuss how to overcome challenges when creating personas and give you advice on how to overcome them.