![Behavior Gap Radio: Exploring human behavior...with a Sharpie show](https://d3dthqtvwic6y7.cloudfront.net/podcast-covers/000/071/818/small/behavior-gap-radio-the-podcast-for-real-financial-advisors.jpg)
Summary: When you think of your business as incredibly personal, it becomes an expression of your opinion. And that's risky. If the business fails, it can feel like a rejection of who you are. So it should come as no surprise that doing this is scary. But what should we do with that fear? A question for all the entrepreneurs out there, today on BG Radio. Listen time: 4:33