DKSP EP07: 8 Important Things To Do After You Have Published a Blog Post




DKSpeaks Podcast: Internet Marketing, Blogging and Social Media Tips show

Summary: <br> Welcome to episode 7 of the DKSpeaks podcast.  Some of you had sent me some feedback on my earlier episodes and had asked me to make this podcast a weekly affair. I just wanted let you all know that I am working on it and we might soon get in to a weekly frequency for this show.<br> In today’s episode we’re going to discuss about blogging and how to publicize your blog posts and get it the required attention.<br> Let me ask you a few questions.<br> <br> * What is the first thing that you do after you have published a blog post?<br> * Do you work on promoting it?<br> * What is your strategy to build traffic to it?<br> <br> There are a lot of  blogs that  create extremely good content. But there’s very little that they do to promote their blog posts. It is here that they make the biggest mistake. Their  posts go unread and there is little traffic that they are able to generate to these posts and to their blogs.<br> In this episode we are going to discuss about the 8 most important things that you need to do immediately after you have published your blog post, in order to get it the required attention and in order to drive traffic to them.<br> So let’s start.<br> 8 Things To Do after You Publish Your Blog Post<br> Okay before you hit the publish button on your post there is one critical thing that you need to do – Optimizing your post for the right keywords. The first thing that you need to do is to ensure that your blog post is optimized for the right keywords. I always recommend that you write the title of your blog post at the end. In doing that you will be able to write a headline that gets attention and at the same time you will also be able to optimize it by using the right keywords.<br> Head over to the Google keyword planner tool and do a quick research for the keywords relevant to the topic of the blog post that you have just written. Doing this is pretty simple. Just enter the seed keyword into the tool and then research for related keywords. You will get a lot of keyword ideas from the tool. You can note down about 5 keywords with the maximum search volume and with medium to low competition.<br> Then head over to Google and enter the first keyword into the search box. As you enter the key word Google will start suggesting  search terms. These are terms that are being searched by a lot of people. You can use these terms for the title of your blog post. Another way to do this is by looking at what other terms are being searched on Google. You can see this by scrolling to the bottom of the search results page. You will see a lot of these suggestions at the bottom of the page. Again these are the terms that are being searched for by a lot of people. You can use them in the title of your blog posts and it will make them stand out and also help you in ranking your posts in Google.<br> Second Thing – The second thing to do is to ping the world and let them know that you have published a post. While WordPress has an inbuilt pinging solution, I somehow feel that it isn’t enough. So head over to pingomatic.com and pingoat.com and enter the details of the post that you just published and click on ping. That should let everybody know that you have just published an awesome post.<br> Third thing – The third thing is to syndicate and bookmark your content. Syndication is a nice way of publicizing your content to your relevant audience and to other relevant sites in your niche. There are a lot of bookmarking sites that have a very high authority and syndicating to these sites will also help build backlinks and authority for your blog and your blog posts.<br> Syndication services like Outbrain, Zemanta, Taboola etc. are extremely powerful when it comes to promoting content. You can create small campaigns with these services in order to build an initial impetus for your blog post.<br> You can use services like Onlywire.com or, socialADR.