Summary: In the maze of corporate America it is sometimes very difficult to get a decision-maker on the telephone. Sometimes the best way to reach a prospect is via email. If a gatekeeper or assistant tells you that the best way to reach a particular prospect is by email, by all means send one. In this Cold Calling Tips Podcast, Wendy Weiss, The Queen of Cold Calling™ shares 7 Email Strategies to Reach Decision-Makers.
