Summary: <br> This often seems like a simple question but the answer today can range from everyone to outsourcing. Mark Hunter definitely does NOT answer this question with "it depends". This is a continuation of the 5-part series on Sales Prospecting with <a href="http://www.thesaleshunter.com/">The Sales Hunter</a>. This is part four of five. Mark document this knowledge in his book, <a href="https://www.amazon.com/gp/product/0814420095/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0814420095&linkCode=as2&tag=business901-20&linkId=036ba0506e7211ac1ecbfbb2fef7a71b">High-Profit Selling</a> and his new book which our conversation centered on <a href="https://www.amazon.com/gp/product/0814437761/ref=as_li_tl?ie=UTF8&camp=1789&creative=9325&creativeASIN=0814437761&linkCode=as2&tag=business901-20&linkId=9fb48ff59cd02dbbf10a6cf3d210a471">High-Profit Prospecting: Powerful Strategies to Find the Best Leads and Drive Breakthrough Sales Results</a>.<br> <br> Mark Hunter believes the success of a company depends on the success of the sales team and the sales managers. As Mark Says, “Selling on price is not selling, it’s taking orders. Selling is about increasing the value the customer is going to receive which results in the price being maximized. All of this starts with the salesperson and their sales motivation & sales competency.”<br> <br> <a href="http://itunes.apple.com/us/podcast/business901/id301378020?ign-mpt=uo%3D4">Business901 iTunes Store</a><br> <br> <a href="http://business901.podbean.com/mobile/">Mobile Version</a><br> <br> <a href="https://business901.com/podcast-2/">New Accessibility for the Business901 Podcast</a><br>
