From Poor Posture to Shark Tank - One Entrepreneur's Story




Accelerate Your Business Growth show

Summary: In 2006, Matt Franklin quit his day job doing marketing for a high-tech company and started his own video production company, that he still manages today, specializing in the creation of sales, marketing and training videos for tech companies. Matt is also an inventor. His most notable product, PostureNOW, was a collaborative effort between him and a friend, both of whom were suffering from poor posture that resulted from long days hunched over a computer. That product led them to a Shark Tank appearance and has brought in nearly $2 million in sales. Matt recently completed a successful Kickstarter campaign for another invention, the GripSnap, which is a phone stand with an ultra-powerful neodymium magnet base. Today, Matt divides his time working on his various business and has also developed an online course in posture improvement and workplace ergonomics, called Automatic Posture. We're going to talk with Matt about his experience, what he learned and what we can learn from him.  Today's show is sponsored by Audible.com and Expert Insights. Audible.com is a leading provider of spoken audio entertainment and information. Listen to audiobooks whenever and wherever you want. Get a free book when you sign up for a 30-day free trial at audibletrial.com/businessgrowth. Expert Insights is a new book detailing some of the most listened to episodes of this show. You'll find expertise from some of the world's business gurus in this information-packed book. You can find it on Amazon.com.