ADU 0085: I've been undercharging to try and build my business. Now I need to raise my prices. How should I go about doing that without losing clients?




Ask Drone U show

Summary: Our question today comes from a member of the Drone U community in the Denver area, Cameron. He asks a great question that many of you may be in the same sort of dilemma with. Because the question is fairly detailed, we're going to record it so you can listen to it and fully grasp what's being asked. Cam has shot about five homes with a Phantom 2 and has been WAAAAY undercharging to build his business up. But now that I'm getting more work I need to significantly increase my prices. How would you recommend I go about doing this without scaring off my other clients? Not a fun problem to have, Cam, but we do have all kinds of things for you to consider. Undercharging as a strategy to build your business is a common practice. However, this is certainly a negative to it, and there are other things to consider. So we'll go into all we can think of to help you and other listeners out with this issue. Thanks for the question, Cam! Speaking of that, did you know it's really easy to get your questions answered on our show? Just go to http://AskDroneU.com and you can quickly submit your question(s) for us to go through. It couldn't be easier to do, so go check it out now. No, seriously, you should go right now... And while you're at it, can we ask you a huge favor? Give us a 5 star rating on whatever platform you listen to our show. It'll only take you 30 seconds, and will greatly help us. Thank you!