Summary: Can you optimize search for RankBrain, or is it simply a translation layer? Bruce Clay, Duane Forrester, Virginia Nussey and Kristi Kellogg discuss the implications of search engine AI (namely RankBrain), complete with insights from Google Webmaster Trends Analyst Gary Illyes. Later in the show, test your digital marketing knowledge with a pop quiz on the SERP. Listen in to see how well Bruce and Duane do!
